Jul 31, 2022
In DIY Forum
Many people in the SEO industry have already asked this very question. If you’re looking for a better way to classify keywords at scale, this post by Kane Jamison is well worth a read. He proposes using SERP features to classify keywords into nine types. But what if you just want to understand the intent behind a few keywords so you know how to target them? In this case, we think a good starting point is to analyze the search results for what we call the “3 Cs of search intent.” The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results. Content type Content format Content angle 1. Content type Content type refers to the overall type of content in the search result. It will usually be one of the following: Blog post Product page (like this) Category page (like this) Landing page (like this) For example, all of the results for “speakers” are product category pages: Whereas the results for “audio engine hd3 speakers” are individual product pages: 2. Content format Content format refers to the overall format of the top-ranking pages. It applies mostly to searches where blog posts are the main content type and will usually be one of the following: Step-by-step guide Listicle Comparison (e.g., ahrefs vs. moz) Review How-to guide For example, most of the results for “tie a tie” are how-to guides: Whereas most results for “SEO tips” are list posts: 3. Content angle Content angle refers to the main selling point of the content. It’s not quite as straightforward as type and format because it varies depending on the topic, but it helps you to understand what searchers care about and who they are. For example, the angle for “best laptops” is clearly freshness as all the results have the current year in the title.